What do Hailey Bieber, Martha Stewart and Amazon have in common? They all have a certain dermatologist – Dr. Dhaval Bhanusali working magic behind-the-scenes of their respective skincare lines.
Bhanusali, a New York-based dermatologist, researcher and laser surgeon has been christened the ‘Willy Wonka of derm’ by Stewart, because of the several experiments he’s got cooking at any given time. His approach is tech-forward, patient-focused and research-driven. Besides offering dermatology and laser services, Bhanusali and his team conduct product testing, formulate skincare products, develop and trial skin devices, plus create some industry-transforming prescription-only services. “I treat a lot of patients in my office, but I think a lot about the people I can’t treat, and I wanted to help on a larger scale. For that, innovation has been very important to me, whether it’s digital innovation, skincare innovation, drug development, or clinical trials and research,” he says.